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Sep 15 2022


Note that webinar start at 10 EET / 9 CET
10:00 am - 12:00 pm



Webinar: Helsinki-Uusimaa Mobility Innovation Ecosystem


Introducing innovative and agile public framework and connecting mobility actors at Helsinki-Uusimma Webinar on 15 September 2022.




The creation of new smart mobility solutions has been made easy in Helsinki and Finland.  Equally, the government and the capital region cities are committed to further enabling future intelligent mobility. Moreover, the legislation is favourable for new experiments and the recent heavy deregulation makes it easier for new types of transportation services to enter the market.

As a region contains urban testbeds to pilot and scale mobility solutions in real-life environment. Helsinki is also the home of the first open-mobility-as-a-service ecosystem in the world. From top R&D possibilities, product development opportunities, unique piloting platforms, global expansion, university and research collaboration, funding, talent and partners – the Helsinki-Uusimaa region has a vivid smart mobility ecosystem!


AGENDA (please notice 9 CET = 10 EET Helsinki local time)


9.00 Opening

Invitation to the next Mobility Mission in Helsinki 5.-7.10.

Sakari Saarinen, Senior Adviser, Helsinki-Uusimaa Regional Council


9.10 Plenary Session

  • Smart Mobility Innovation Perspectives in Finland

Johanna Juselius, Special Advisor to the Minister, Ministry of Transport and Communications

  • Helsinki-Uusimaa Mobility Innovation Ecosystem

Sami Sahala, Senior Specialist, Smart Mobility, Forum Virium Helsinki

  • Research perspectives on emerging mobility technologies and services

Miloš Mladenović, Assistant Professor, Department of Built Environment, Aalto University


10.00 Pitches

  • Mobility budgets for employees

Sampo Hietanen, CEO MaaS Global Ltd

  • The EU Mobility Data Space project and how to integrate Citizen Mobility Data using MyData Operators

Paul Theyskens, Business Architect, IMEC

  • Electrification of road network

Tapio Ojanen, Deputy Director, Finnish Transport Infrastructure Agency

  • LuxTurrim5G ecosystem

Juha Salmelin, Nokia Group

  • CaaS driving sustainable logistics

Matti Lankinen, CEO, Vediafi Ltd


11.50 Discussion



ABOUT H2020 RECIPROCITY PROJECT, presents Helsinki-Uusimma Webinar

Mobility is changing. Moreover, urbanisation, climate change and digitalisation challenge how people and goods move from point A to point B. Additionally, to cope with these ever-increasing challenges and meet European and global climate targets, urban areas need to become climate-resilient. Certainly be connected, multimodal nodes for smart and clean mobility.

The RECIPROCITY has at least 20 cities across Europe, of varying size and mobility demand. Above all, with the necessary tools, knowledge, contacts and methods. As well as, to accelerate the replication of existing innovative mobility solutions. Read more:



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